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News — 1280

Marketing and business development

1280 advice Business Development Category_Articles featured Lindsay Young marketing Sales success

Marketing and business development

AEC firms struggle with it, but if a firm is to thrive in the good times and the bad, a quantifiable plan of attack is essential. Marketing, business development, and sales aren’t usually the top priorities for an AEC firm. Most firms simply don’t have the expertise or know where to start. Many principals don’t even think they need to market themselves, because clients and prospects will just call for their exceptional design, right? These scenarios, as you might have guessed, are few and far between. Think about how many firms are out there to choose from – if you...

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Tech rewind

1280 accessibility Category_Articles communication culture demographic Email engaged Engagement face to face featured partnership relationships relevance Stephen Lucy Technology

Tech rewind

Being relevant can be powerful, but it will require you to put down your devices and actively engage with those around you. No doubt you have been in meetings and looked around the room and noticed multiple people with their heads down, staring at their smartphones instead of actively participating. There was a time when this would have been considered just plain rude, but now we take it as a cultural norm. Statistics indicate that the current average daily usage of smartphones exceeds five hours and that number is only increasing. Of that time, less than 25 percent is related...

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Professional help

1280 Category_Articles Conference Elevate AEC Conference featured Hot Firm Ownership Transition Strategic Planning succession planning Transition Will Swearingen ZG Team

Professional help

By Will Swearingen | The words ‘difficult’ and ‘uncomfortable’ are synonymous with ownership transition. If you try to execute one on your own, it might come out half-baked.

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Good choice: Matt Hoying (part 2)

1280 Benefits Category_Articles Choice One Engineering Corp. culture Experience featured inclusion longevity Matt Hoying opportunity Recruiting Responsibility Retention seller-doer tariffs worker shortage

Good choice: Matt Hoying (part 2)

President, Choice One Engineering Corp. (Best Firm Civil #2 for 2018), a 45-person firm based in Dayton, Ohio. By Richard Massey Managing Editor “Work-life balance is a phrase thrown around a lot, but we believe more in work-life satisfaction,” Hoying says. “Regardless of anyone’s best intentions, we all bring work home and home to work, so do we really have balance? What is happening in one area of our life affects other parts of our life, so we focus on making Choice One an enjoyable place to live.” A CONVERSATION WITH MATT HOYING. The Zweig Letter: There is no substitute...

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Gaining acceptance as a newly hired manager

1280 A to Zweig acceptance accomplishments Category_Articles featured manager Mark Zweig New Hire Problems solutions symbolism win over Work ZG Team

Gaining acceptance as a newly hired manager

“It’s crucial that the individual manager work hard to gain acceptance. Not doing so will almost inevitably lead to getting shot in the back.” While it’s best if you can promote from within, there are no doubt times AEC firms, and all organizations, really, have to go outside to hire a key manager. When that happens, it’s crucial that the individual manager work hard to gain acceptance. Not doing so will almost inevitably lead to getting shot in the back. Sometimes those who haven’t made a lot of job changes don’t understand this. And sometimes the newly-hired manager thinks the...

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