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The lost art of the press release

1346 A/E AEC announcement boilerplate Category_Articles Christina Zweig Christina Zweig Niehues dateline dek headline introduction letterhead links logo marketing marketing tool media new outlets official statement PR press release social media website ZG Team

The lost art of the press release

By Christina Zweig Niehues | Press releases haven’t gone the way of the dinosaurs yet. Keep them short and simple to get the most out of this powerful marketing and exposure tool.

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