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News — Mark Zweig

Building a business is an endurance race

1406 branding Business Planning Category_Articles endurance enduring business Growth Innovation legacy Mark Zweig marketing ZG Team Zweig Group

Building a business is an endurance race

By Mark Zweig | Only a small number of people really get the idea that building a business is not a sprint – it’s an endurance race. It is all about who can last the longest.

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You can create a real brand for your firm!

1405 brand Category_Articles chairman consistency founder Mark Zweig ZG Team Zweig Group

You can create a real brand for your firm!

By Mark Zweig | While there are no doubt some costs associated with making a brand for your firm, a lot of it just boils down to a little work and some discipline.

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Why certain numbers are important

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Why certain numbers are important

By Mark Zweig | Not only do you need to monitor and report on the right performance metrics for your firm, but you also have to explain what these numbers mean to your people.

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Getting ready for what’s ahead

1403 branding Category_Articles chairman COVID-19 flexibility founder interest rates Mark Zweig marketing pandemic remote work uncertainty ZG Team Zweig Group

Getting ready for what’s ahead

By Mark Zweig | You’ll never be able to eliminate uncertainty, but there are some things you can be sure of. Keeping these in mind will help you be ready for what lies ahead.

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Move over, Grover

1402 Category_Articles chairman founder Mark Zweig successor ZG Team Zweig Group

Move over, Grover

By Mark Zweig | You need to be identifying your successor and preparing the road for them so they can be successful.

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